What we learned raising $25M. Get The Fundraising Playbook →

What we learned raising $25M. Get The Fundraising Playbook →

personalized coaching

Built for Founders Who Are Serious About Closing.

Ross raised $25M over 8 years — he built the investor network from scratch, learned the process round by round, and turned that experience into a repeatable framework. Now he coaches founders through every stage of their raise using the same playbook.

$25M

$25M

$25M

Raised before coaching others

Raised before Coaching

Pre-Seed - Series A

Pre-Seed - Series A

Pre-Seed - Series A

Stages we work across

Stages Supported

1:1 Coaching

1:1 Coaching

Individual support with Ross or Rachelle

How We Work

Your strategic
co-pilot for fundraising.

Many founders go into their raise unprepared. We make sure you’re not one of them — from the first conversation to the final close. 1:1 coaching gives you direct support on the raise that matters.

1:1 Coaching

The highest-touch engagement we offer. You work directly with us on every element of your raise — narrative, deck, investor targeting, outreach, and pipeline — from first session through close. Built for founders who are 1–3 months from going out, or already in a raise that isn't gaining traction.

core beliefs

What We Believe About Fundraising.

We partner with you to craft a successful business model that authentically reflects your unique vision while achieving your desired conversion goals.

Founder-First

We have sat across the table from investors. Everything we teach comes from real experience, not theory.

Process Over Luck

Successful raises are not accidents. We build the infrastructure — positioning, materials, outreach — that makes outcomes repeatable.

Honest Over Comfortable

We will tell you what investors are actually thinking, even when it is hard to hear. That is what gets you to close.

Boutique by Design

We keep our client load small so every founder gets real attention. We are not a volume business.

FROM FOUNDERS

“Ross is in the trenches with you every step of the fundraise — from decision making to email crafting to strategy to objection handling. Tremendously valuable to have a partner fully on my team from the start.”

“Ross is in the trenches with you every step of the fundraise — from decision making to email crafting to strategy to objection handling. Tremendously valuable to have a partner fully on my team from the start.”

“Ross is in the trenches with you every step of the fundraise — from decision making to email crafting to strategy to objection handling. Tremendously valuable to have a partner fully on my team from the start.”

CEO, Solar Startup

“Fundraising for Mixta transformed from an effort that filled me with daily dread to an energized, positive momentum-building experience. Ross comes pre-packaged as a deeply informed, creative, and enthusiastic ally.”

“Fundraising for Mixta transformed from an effort that filled me with daily dread to an energized, positive momentum-building experience. Ross comes pre-packaged as a deeply informed, creative, and enthusiastic ally.”

“Fundraising for Mixta transformed from an effort that filled me with daily dread to an energized, positive momentum-building experience. Ross comes pre-packaged as a deeply informed, creative, and enthusiastic ally.”

Jeanine A. DeFalco, PhD, CEO & Founder, Mixta, Inc.

THE FUNDRAISING ADVANTAGE

Give yourself an unfair advantage.

Walk into your next investor conversation with a real process — not another pile of tactics.

Richmond Fundraising

Built by founders who raised $25M. We help startup founders run a real process — from pitch prep through money in the bank.

© 2026. All rights reserved.

THE FUNDRAISING ADVANTAGE

Give yourself an unfair advantage.

Walk into your next investor conversation with a real process — not another pile of tactics.

Richmond Fundraising

Built by founders who raised $25M. We help startup founders run a real process — from pitch prep through money in the bank.

© 2026. All rights reserved.

THE FUNDRAISING ADVANTAGE

Give yourself an unfair advantage.

Walk into your next investor conversation with a real process — not another pile of tactics.

Richmond Fundraising

Built by founders who raised $25M. We help startup founders run a real process — from pitch prep through money in the bank.

© 2026. All rights reserved.